Developer Community Building and Engagement

The need for a collective space to share thoughts and ideas is essential in today’s fast-changing environment. Developers, no matter how introverted they are, as humans, desire to be part of a group where there are other developers, and they can share problems and ideas. As developer marketers, it isn’t enough to market a product, it is a whole complex process to encourage these developers to adopt your product while you stick to other marketing efforts. This begs the need to gather them together in a space and channel your energy into keeping them loyal to your brand.

This course will explore why you need to build a developer community, how to engage with the community, and important tips for achieving success.